Naturelab is a brand of sustainable haircare products that aims to bridge the gap between science and nature by using only high-quality, clean ingredients that are safe for both the consumer and the environment.
Naturelab was founded in 2018 by Rosa Takagi, a former beauty brand executive with a passion for eco-friendly and sustainable beauty products.
The brand was launched as a direct-to-consumer company, selling their products exclusively online and through select retailers.
Naturelab has won several awards for their innovative product formulations and eco-friendly packaging, including the Clean at Sephora seal and the CertClean certification.
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A daily shampoo that uses grape stem cells, pearl powder, and hyaluronic acid to hydrate and protect hair while enhancing shine and reducing frizz.
A nourishing conditioner that uses keratin and quinoa protein to strengthen and smooth hair while reducing breakage and frizz.
A deep-conditioning hair mask that uses bamboo stem cells, keratin, and argan oil to repair and nourish damaged hair while improving elasticity and shine.
Yes, all Naturelab products are sulfate-free and use gentle surfactants derived from coconut and sugar instead.
Yes, all Naturelab products are vegan and cruelty-free, and are Leaping Bunny certified.
No, Naturelab products are free from parabens, phthalates, synthetic fragrances, and other harmful chemicals. They use only clean, safe ingredients.
Yes, all Naturelab products are safe for use on colored hair and will not strip or fade color.
Naturelab products are available for purchase on the brand's website, as well as at select retailers including Sephora and Anthropologie.
